Project Presentation is a formal submission of a project to stakeholders for familiarization, discussion and acceptance. It takes several forms: 1) a page of the project plan to describe the project to the reader, and 2) a meeting to announce the project and state about expected benefits and outcomes to be produced upon successful project completion.
Regardless of which form is used, a typical project presentation serves the following purposes:
- Providing a planning and organizational tool to the target audience (stakeholders) before the project begins
- Outlining a preferred course of action for implementing the project
- Creating a brief description of the project, including business drivers, strategic goals, tactical objectives, desired deliverables, others.
Often both forms of project presentation are used in reviewing and accepting projects. Presenting a project to stakeholders means explaining the need for project launch and describing key advantages and benefits expected from project delivery. As a rule, project presentation is developed at the very beginning of the project (during the initiation phase) before this project is approved for startup.