Marketing campaign tracker software for planning, monitoring and reporting tasks

Marketing campaign tracker can be a software solution that enables organizations to establish planning, tracking, delivery, analysis and reporting of tasks and activities which are parts of market research campaigns and promotion events. It helps manage the planning process by allowing salespersons and marketers to integrate sources of research data into a single data system and maintain the ability to analyze this system.

Marketing campaign tracker is a set of tools that simplify planning, control and implementation of strategic marketing campaigns. It allows using to-do lists, templates and schedules to organize the market research process and enhance customer experience. By using those tools , sales departments are enabled to plan promotion tasks and organize entire advertising workflows to schedule, track and evaluate steps of the process. They can plan steps as a series of simple tasks and activities to communicate a key message to customers.

Marketing campaign tracker is a universal solution because it allows sales departments to organize marketing campaigns that include different media, such as:

• Online marketing media (email, search, banners)
• Publicity
• Telemarketing
• Tradeshows and promotion events
• "Traditional" media (print, radio)

Documents , tasks, processes and people responsible for planning and tracking campaigns can be merged into one complex workflow. Managers can track the workflow progress and evaluate efficiency by monitoring market KPIs . Regardless of advertizing media, they can use marketing campaign dashboard to keep track of tasks and jobs assigned to sales analysts, marketers, salespersons, and advertizing agents.

VIP Task Manager can be used to plan, track and report on tasks and campaigns. Just like the decribed type of planning software, VIP Task Manager allows using to-do lists, schedules and templates to organize promotion events, projects and processes.

 VIP Task Manager features Task Tree view that’s best for planning steps , projects and workflows. In Task Tree view, you can use Report Builder to make a overview , summarize the work done, and create reports .